Motion Picture Association of America Chairman Chris Dodd set off a firestorm of criticism last week when he suggested that Hollywood would withhold campaign money from President Obama and lawmakers who don’t toe the Hollywood line on online piracy. Losing support of the entertainment industry would not be insignificant for the president: In 2011, DreamWorksRead… Read more »
We currently have a project out to bid for the installation of about a quarter mile of 10-inch water main. As usual, after we release the notification to bidders, we begin receiving requests from companies asking for a list of bidders or plan holders. Our city’s policy is to not release this list until afterRead… Read more »
Every good, successful team is lead by an effective leader. Part of your organization’s media plan must focus on your team’s structure, even if there are just two members. A social media team is only as knowledgeable and functional as its players…with a leader who delegates responsibility and provides guidance towards achieving objectives and establishingRead… Read more »
While working from home the other day, I looked up and realized something. I had 4 devices connected to the internet at one time. Two computers, my phone, and my tablet. I said to myself, “Boy am I connected!” How many devices do you usually have connected to the internet at one time? ———————————————————————– CenturyLinkRead… Read more »
Updated to include Dan Chenok’s contributions. Gadi Ben-Yehuda The Metaphor Edition! Is Identifying-information Radioactive? Cory Doctorow makes the case that it is in the Guardian article, “Personal data is as hot as nuclear waste.” Great sub-head: “We should treat personal electronic data with the same care and respect as weapons-grade plutonium – it is dangerous,Read… Read more »
Yesterday, I created the first #FedTweets network and shared the relatively sparse initial set of connections. Today, Justin Herman, Scott Horvath, Tammie Marcoullier, and Stacey Palosky presented their insights on how they use Twitter in their agencies. The presenters encouraged the participants to heavily use the #FedTweets hashtag to keep the conversation going beyond theRead… Read more »
Gamification refers to the practice of making non-game activities more like games by incorporating achievement-based reward systems. Under gamification, using government examples, when your project or mission is complete you might receive a ‘completion badge’ (such as a letter from the Secretary, an Australia Day Award, or a medal). Or when you attain a higherRead… Read more »
The Google Analytics URL Builder is a simple tool that helps you track traffic statistics for specific campaign related links. The tool works by adding parameters to a link from a page on your site that you then track using Google Analytics. When running an advertising or social media campaign, this is incredibly handy forRead… Read more »
Everyone knows that today we can be tracked by GPS anywhere under the Sun, and yet we welcome it into our everyday lives. We get lost in big cities and we can’t find the nearest subway/metro station. Grab your phone, enable GPS and data, and there you go! But what about cases where we don’tRead… Read more »
The Obama Administration has arguably become one of the most adept administrations in history at harnessing new media technologies to take its case directly to the American public. How the White House takes advantage of new media can be seen in several White House videos posted on YouTube in the past week. The first isRead… Read more »