Citizen Engagement

CX Innovation: Reminder Text Messages Make a Difference

People often learn they’ve lost access to social services benefits when they try to access them and fail. An innovative Louisiana program helps change that by sending text message reminders about deadlines, submission requirements, and other concerns.

Person on laptop exploring "Customer Journey"

What’s Next for CX?

When citizens have positive, efficient interactions with government services, it fosters transparency and confidence in public institutions. By prioritizing customer experience (CX), agencies can reduce frustration, improve accessibility, and ensure that services meet the needs of diverse communities. During this month’s CX Community of Practice, we invited Marisa Mellema, Senior Manager, Digital Experience Team, KingRead… Read more »

Blue and pink speech bubbles

How Plain Language Can Help Improve Your CX

Clear communication is essential in government customer service, and plain language is a key tool for making messages accessible and engaging. By removing jargon and simplifying structure, plain language helps ensure that all audiences can understand and act on information. We spoke with Julie Clement, Principal and Owner of J Clement Communications, in our mostRead… Read more »