Posts Tagged: outreach

Building Stakeholder Relationships via Web Communications

By Lucas Pillman, Implementation Consultant For most public sector organizations, just having a website is not enough when it comes to engaging stakeholders and increasing stakeholder satisfaction. Government communicators need to be constantly driving traffic to that website through multiple channels so that their mission-driven content is consistently being engaged with and used by stakeholders.Read… Read more »

Digital Engagement Strategy Series

By John Simpson, Engagement Consultant What should go into your digital engagement strategy can be a complex and organizationally challenging question. The specifics of your own strategy are usually discovered with some internal “soul searching” and by nailing down exactly what public engagement is for you and your leadership. Yet, there are a few basicRead… Read more »

Did Anyone See Your Organization’s Facebook Post?

Last week the Washington Post featured an article on the frustrations of digital communicators in the weather community with Facebook. The article, “How Facebook is falling short as a weather communication tool,” outlined three major problems weather communicators are having with the social networking tool: “1) Its updates only reach a small fraction of theRead… Read more »

How to Write for Short Attention Spans

It’s no secret that people’s attention spans are shrinking, and shrinking fast. According to recent studies the average person’s attention span is now only 7-8 seconds long. That means you have roughly eight seconds to grab your stakeholder’s attention and engage them enough to get your message across so they can take action. With messagesRead… Read more »

Your Digital Journey Starts Here

Originally Posted on Comm2Point0. By Dave Worsell, Director of Government Solutions at GovDelivery Europe. Every journey starts somewhere. The easier the first step the faster it becomes to reach the destination. Here at GovDelivery we know we aren’t the final destination and we definitely aren’t one of the many distractions along the way. However, weRead… Read more »

How FDIC Drives Online Engagement With Its Programs

At this year’s annual Digital Communications Tour stop in Washington DC, officials from three government agencies presented to hundreds of their peers on the latest innovations in digital communications in federal government. Below is a snapshot of part of the panel session with Alan Levy, Chief Web Officer at the Federal Deposit Insurance Corporation (FDIC)Read… Read more »

Congratulations to GovDelivery Europe Clients on Their Digital Leaders 100 Awards

At GovDelivery, our main goal is to help you do your work as government communicators better, and we’re consistently impressed at just how good that work turns out to be. We’re always incredibly proud our clients, so when one is officially recognised with an award nomination by an outside organisation we can’t help but contributeRead… Read more »

Public Service Communications Excellence Awards: Congratulations to GovDelivery Clients!

A company is only as good as the work of its clients, and we couldn’t be more impressed with the amazing work our GovDelivery clients have done over the past year. Public sector organisations are harnessing the power of digital communications and using it to engage their stakeholders in innovative, highly effective ways like neverRead… Read more »

Three Social Media Lessons for the Public Sector from the Newspaper Industry

I started my career in newspapers – first as a reporter and then later as managing editor for the Newspaper Association of America – and then, after the newspaper industry imploded, I moved onto government contracting, helping agencies with their outreach and communications functions. The dramatic marketplace changes that the newspaper industry faced in theRead… Read more »