This is part two in our David Kirkpatrick video series. Did you catch yesterday’s post? David Kirkpatrick, author of “The Facebook Effect,” sat down with us after our social media conference to discuss how Facebook and social media has changed the way government interacts with citizens. He also delves into the question that many governmentRead… Read more »
A couple of weeks ago, I posted a blog entry about StumbleUpon – what it is (social bookmarking tool), what it does (drives website traffic), and why you should probably know about it (the tool doubled its user base to 20 million in less than two years). StumbleUpon recently worked with a data visualization/visual contentRead… Read more »
As summer comes to an end, many of us bid the warm weather farewell by heading to our local state or county fairs to take in what’s left of outdoor entertainment (and fill up on fried food of course!). Fairs across the US draw large crowds throughout the summer, making it a perfect forum forRead… Read more »
Beth Beck, Space Operations Outreach Manager at NASA, has created a national community of rocketry and exploration enthusiasts. And she’s helped a generation unfamiliar with the thrills of NASA’s Mercury and Apollo eras understand that the space agency is more than budget battles and tragically lost Space Shuttles. How has Beck boosted outer spaceRead… Read more »
In a world of media overload and convergence everywhere, I wonder which media/PR companies do their own best marketing and outreach? I ran acorss an article on Etrade this morning which is worthy of a read, because all gov agencies have public affairs offices and many may use PR firms to help them with theirRead… Read more »
From the Granicus Blog Last week’s webinar, Top 5 Ways to Increase Website Traffic with Video, attracted over 60 government agencies across the U.S. and Canada. While video becomes a powerful tool for transparency and accountability, government staff members across all different departments are still trying to find ways to use it effectively—to not onlyRead… Read more »
From the Granicus Blog We know that many government agencies struggle to get citizens to their websites. Now there’s an easy way to get them there and keep them engaged: video! In today’s Web 2.0 world, video is a critical component to successful websites, people expect it. Think about it, how many websites have youRead… Read more »
Question of the day. How do you marketing to such widely disbursed generations? All of whom use different sorts of media and different channels? How do you keep up to deliver results? Do you find that this issue is a barrier to your outreach, education, media success results or an opportunity? Read more about generationsRead… Read more »
How many spokespeople does your organization have? How many officials from your organization are tasked with ‘spreading the word,’ and talking with different constituents about your mission, the services and support you provide, or new programs that you’re implementing? When it comes to implementing effective outreach, it is crucial that every spokesperson for your organizationRead… Read more »
After a recent post about newroom 2.0 make overs…I’d now like to emphasize that there is a legitimate need to change towards the use of social media as part of your communication, marketing, outreach, employment recruitment, and the meeting of your agency procurement needs strategy. Therefore, I went looking for good examples of Web 2.0Read… Read more »