If you are reading this you are no stranger to blogs. You have probably heard the term more times than you can count, have read more than your fair share, and maybe even have your own online novel collecting “dust” in cyberspace. Even still, the desire to be heard above all the chatter on theRead… Read more »
NAGC Blue Pencil/Gold Screen Early Entry Deadline December 7 The entries are beginning to roll in for the 2013 Blue Pencil Gold Screen awards and the early bird deadline of Friday, December 7 is approaching fast! The final entry deadline is January 11, but members entering by December 7 can save $41 for a singleRead… Read more »
According to this article, http://www.homebusinessmag.com/marketing/what-are-top-businesses-use-email-marketing-and-social-media, “Top five industries that use both email marketing and social media, and have the highest open rates on their email marketing, in order: 1. Music 2. Consumer electronics 3. Financial services 4. Motion pictures and film 5. Graphic design” Lets get GOVERNMENT on this list of top five industries! ItRead… Read more »
In government, we struggle to develop a consistent, multi-year roadmap. Sometimes, we’re too busy, but often, it’s because our mission and initiatives change with every election cycle. One of the things I love about enterprise content management (ECM) solutions is that no matter who’s in office, they support the heart of government – the documentsRead… Read more »
Somehow over the last few months I have started using a few tools that help either manage my personal reputation or keep a track on my network. I suspect that this is because I follow some people on Twitter who have a strong interest in recruitment. So here are a few interesting/useful tools: Bullhorn reachRead… Read more »
The Third Phase Of Social Marketing Is Upon Us: 5 Steps To Get Ahead BY BRANDON EVANS Brandon Evans is the CEO and founder of Crowdtap, writes about the Third Phase of Social Marketing in the November 19, 2012 issue of Fast Company magazine. It’s not about listening to customers, or even communicating with them.Read… Read more »
Don’t get off track on your way to organizational transformation The idea of an “organizational operating model” is the central concept discussed by Dr. Jeanne Ross, Peter Weill, and David C. Robertson in their seminal work, Enterprise Architecture as Strategy: Creating a Foundation for Business Execution. They contend that for companies to succeed, they mustRead… Read more »
By Donald Freedman, Senior Fellow, DoD DAWIA III, PMP Professional sports have successfully used Performance Based Contracting. Baseball players get bonuses for such things as making the all-star team, or winning so many games as a pitcher. Football players sometimes have a contract bonus tied to the number of offensive or defensive plays in whichRead… Read more »
Don’t Be A Power Hog: How Sharing Information, Time, And Authority Makes You A Better Leader by Erika Andersen Erika Andersen, a nationally known leadership coach and the founder of Proteus International, writes in her book Leading So People Will Follow (Jossey-Bass; October 2012 All rights reserved) on generosity being an essential trait of aRead… Read more »
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