Communications

What Washington Metro can learn about Twitter

Comparing the tweets of the Washington Metropolitan Area Transit Authority (DC) with those of other agencies, Greater Greater Washington says that Metro has a lot to learn. The blog praised the Metropolitan Transportation Authority (NY) for keeping riders in the loop after a recent derailment, and wrote: “Social media engagement isn’t simply about one’s successes;Read… Read more »

Getting from here to there: A guide to transit marketing

To help give transit a competitive advantage, EMBARQ released a report on transit marketing and branding. From Here to There is designed to help transit agencies achieve three goals: Attract new users from private transportation modes, including automobiles Retain existing public transport users Secure political and financial support The report offers sensible advice for agenciesRead… Read more »

A vision for engagement and participation online

Neil has blogged some thoughts and slides on digital engagement that he worked on with Simon Dickson and me, on the fringes of the Alphagov project. (Literally the fringes, we were sat round a forlorn a set of pedestal drawers, brainstorming in the corner of a room at Alphagov towers): #bbpBox_73116962812735488 a { text-decoration:none; color:#2FC2EFRead… Read more »

GovBytes: Should Government Regulate Employees’ Personal Social Media Use?

Government employees know that they have to be careful about what they say when blogging, Tweeting, or posting on Facebook in an official capacity. But what about on your own time? According to Government Technology, officials in Kent County, Delaware recently tried to bar employees from posting negative comments about their job on social mediaRead… Read more »

Dial Groups are So 2008, the #MESpeech Presser and One Very Errant Tweet

This post originally appeared on WhoRunsGov Beltwiki blog. Will Twitter Replace the Focus Group? The White House made quite a bit of social-media news this week. First was the Time article that described how White House senior adviser David Plouffe used Twitter to gauge public reaction in real time when the president announced that NavyRead… Read more »

Recruitment 411: Real Life Recruiting in a Virtual World

Today’s guest blogger is Frank Stipe; Frank manages the IRS Recruitment Office’s virtual recruitment program. We invite you to reach out to Frank in Second Life, where he’s known as RobinRasperry Sorbet. In today’s world, word-of-mouth is still the most powerful and trusted communications channel. In Second Life, IRS takes word-of-mouth marketing to the nextRead… Read more »

A Review: The SBE Council’s 2011 Business Tax Index

Three Takeaways 1. Although Washington, DC ranks last in the SBE Council’s index, the rankings do not correlate with entrepreneurial and small business growth. Compare Washington, DC (# 51) with California (#45) and South Dakota (#1). 2. According to the rankings, Virginia (#14) is far more favorable to entrepreneurs and small businesses than Maryland (31)Read… Read more »

SSL : Implementation Gone Wrong

Image via Wikipedia During the recent security conference Hack In The Box, security researchers from Qualys Labs showcased the fruits of their efforts to scan the Internet’s websites for proper implementation of security features like SSL and its successor TLS. What they found could only be described as dismal. SSL stands for Secure Sockets Layer,Read… Read more »