Posts Tagged: design

Framework, Visualized

 By Cathy Thomas Stop with the task-based approach Have you ever been approached by a client who wants a mobile app but does not have specific requirements, just general goals? That can be a daunting challenge. With mobile apps, ideally there should be opportunities for user interaction and touch gesture feedback beyond simply navigating aroundRead… Read more »

The Importance of Design in Email

By Koi Hernandez, Design Fellow at GovDelivery Design as a whole is a very broad subject—from street signs to buildings to T.V. ads—design touches nearly every element of our lives. But that doesn’t mean it’s always done well. As a government communicator, design can make or break the comprehension of your message—the components that makeRead… Read more »

Pen to Pad: Effective Web Writing

The web is an integral part of our daily lives. We seek out topics of interest on our favorite web sites because it is presented in a user-friendly, readable format. However, when we are charged with developing engaging web content, sometimes we get “writer’s block” which will prevent great ideas from gaining traction. Another majorRead… Read more »

We, the People …. the Customer … the User?

Let’s put this as neutrally as possible. People interact with public services. Now, here’s a simple question: what should we call those people – and why? Perhaps it’s not such a simple question after all. They – we – are many things. We are patients, customers, passengers, swimmers, clients, taxpayers, claimants and more (as wellRead… Read more »

The Most Important Update Trending on Public Sector Websites

With any government program, project, or initiative, you can’t just rely on an “if you build it, they will come” strategy. If nobody knows about your initiatives or projects, they can’t make a difference. To be truly successful at your job to drive engagement with these programs, you have to capture people while they areRead… Read more »