The final principle from the new practical guide to Gov 2.0 is status updates. Consumer social networking has driven the status update phenomenon, with most services including function so we can see what our friends, family, coworkers and other associates are up to. While it may seem that the status update is too frivolous orRead… Read more »
here`s the next principle from the practical guide to gov 2.0 – Principle #9 – Design Can Make a Big Difference While in theory, this principle may seem like a no-brainer, it is important when it comes to government 2.0 to keep in mind that small design changes can make a big difference. Taking theRead… Read more »
A big part of ensuring gov 2.0 is to remember that it`s not just a site you are building, but that you are offering a service which is Principle #8 from the practical guide to gov 2.0 – It’s a Service A major difference of intranet communities versus social media or social networking sites isRead… Read more »
Here’s principle #7 from the practical guide to Gov 2.0 – Keep Users Connected Social and web 2.0 approaches rely on continual participation. Continual personalized hooks and calls to action keep people coming back and keep people addicted. The trick is to let the application do the work. Think of the emails that you mayRead… Read more »
Here’s the next in my series from the practical guide to gov 2.0 – Principle #6 – Use Play and Gaming Enterprise learning professionals are increasingly relying on play and gaming as a key element of corporate training and development programs. They are doing so with good reason, as play and gaming are engaging inRead… Read more »
Here’s the next principle from the practical guide to gov 2.0 – Principle #5: Nurture Content Addiction Successful sites are those active enough to maintain the attention of even the busiest people. Novelty and change are one big reason for people to keep coming back. The ongoing success of FaceBook and Twitter illustrate how “contentRead… Read more »
Principle #4, from the practical guide to gov 2.0, is Measurement Matters To truly ensure the success of your government 2.0 initiatives, metrics need to be clearly defined and measured on an ongoing basis. Metrics are central to being able to plan and strategize efforts and activities in a project. This enables users and communityRead… Read more »
Here’s Principle #3 from my new practical guide to Gov 2.0 – Appropriate Calls to Action The unique value of government 2.0 is engaging the voice of community members, but in the beginning it can be difficult to get people talking within a community. There may be a lot of lurkers, but not a wholeRead… Read more »
Here’s Principle #2 from our new guide to Gov 2.0, just in time for this week’s OGI show – Crowdsource Relevance Most social networking sites and communities have so much content, that it can be overwhelming to users. These sites, to varying degrees, make use of crowdsourcing, where users essentially do the work of “classifying”Read… Read more »
Here’s a new guide to government 2.0, designed to offer success strategies for applying proven social networking principles within the government and military, just in time for the Open Government and Innovations starting tomorrow in DC. I’ll be speaking at the event tomorrow as a panelist in Session 4-1 Openness, Information Sharing, and the UseRead… Read more »