Citizen Engagement

CX Innovation: Reminder Text Messages Make a Difference

People often learn they’ve lost access to social services benefits when they try to access them and fail. An innovative Louisiana program helps change that by sending text message reminders about deadlines, submission requirements, and other concerns.

Person on laptop exploring "Customer Journey"

What’s Next for CX?

When citizens have positive, efficient interactions with government services, it fosters transparency and confidence in public institutions. By prioritizing customer experience (CX), agencies can reduce frustration, improve accessibility, and ensure that services meet the needs of diverse communities. During this month’s CX Community of Practice, we invited Marisa Mellema, Senior Manager, Digital Experience Team, KingRead… Read more »

How a Digital-first Strategy Can Help Local Governments Win Over Residents

Local leaders can strengthen trust and engagement by adopting a digital-first communications strategy that makes information easy to find and accessible to all. By meeting residents’ expectations for clarity and transparency online, governments can counter misinformation and build lasting public confidence.