Qualitative Data Isn’t Just Bad Quantitative Data
Qualitative and quantitative data serve distinct purposes and work best when considered together.
Qualitative and quantitative data serve distinct purposes and work best when considered together.
While much attention is paid to the power that artificial intelligence (AI) gives computers, the deployment of AI is proving to be quite human-friendly. Development teams are increasingly utilizing human-centered design practices to build modern software and processes.
When done right, content marketing in the public sector connects citizens with valuable information that enhances their civic life. It’s less “Mad Men” and more “Information-Age Town Crier.”
In 1990, the ADA was signed into law, ending discrimination against disabled people in public society. Everything changed, but it’s an ongoing effort, and we are still working toward accessibility for all.
“Humanity-centered design” goes beyond “human-centered design” to look at the bigger picture surrounding applications. Here’s how that can change your approach.
This recent CX CoP recap showcases how to improve digital customer experiences in your agency.
State and local governments face many challenges and opportunities. Here are some ways they’re meeting them now.
Evidence-based policy can help state and local agencies identify and mitigate systemic harms to better serve their communities.
Improving public trust and engagement doesn’t happen by chance. It requires a strategy, a clear metric for success — more than click and open rates — and data to benchmark against.
It matters whether someone has a positive or negative experience transitioning from traditional, face-to-face interactions with agencies to more digital outreach. The right implementation can help.