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Posts Tagged: census bureau
As government communicators, we’re best serving the public when we’re thinking about our customers as smaller groups — defined, just for example, by geographic location, specific needs or languages spoken — and communicating directly with those groups. Simply put, our services are more impactful when our audiences are understood.
Whether you’re trying to reach a large selection of people or specific groups, you become much more effective when working with intermediaries. These trusted voices can connect with your audience locally and help connect them to services you deliver.
Technology has made it easier and more efficient than ever to reach the public, so continue working with your colleagues to connect more people to their work through dissemination. Every day, go to work thinking about your customers and how you can do a better job on their behalf.
Data won’t do much good if it’s not presented in a way that makes it easy to access, use, and customize into something that best serves customers.
We realized that to meet our customers’ needs, we had to stop looking at the website through our own eyes and start looking at it through the eyes of a user.
Hackers, hackers everywhere. If you’ve been following the news recently, the “hacker” label probably doesn’t give you a warm-fuzzy sensation. But hackers aren’t always bad guys. To the software development community, hacking simply means taking a piece of code and altering it. It can be used for wrongdoing, but it can also be used to… Read more »
Last week the U.S. Census Bureau released the long-awaited data rich Census 2010 EEO Tabulation. This is the closest thing to Big Data available for workforce diversity and equal employment opportunity (EEO). The tabulation is the most comprehensive and unique tool of its kind in assessing EEO nationwide based on a broad range of acute… Read more »
Watch video. Apportionment is the process of dividing the seats in the House of Representatives among the 50 states based on the population figures collected during the decennial census. But how does it actually work? Through animation, the US Census Bureau helps explain how the apportionment formula is used to ensure equal representation for all,… Read more »
So now that the Census campaign is out there, the real discussions have begun. Many people, organizations, and media companies have critical eyes on the Census advertising campaign, its advertisers, & the even the process in which the data is collected. But one topic that has and will probably always dominate “water cooler” conversations about… Read more »