A new report from Hootsuite highlights key recommendations for agencies intent on maximizing the benefit of social media, including prioritizing video and visual content and having a social-ready plan for the unexpected.
Posts Tagged: social media
After 10 years of tweeting, “facebooking” and “instagramming”, how many diplomatic goals were really achieved thanks to digital diplomacy?
There are many ways government agencies can use social media on 9/11 to speak to people in a thoughtful way that will be appreciated.
To establish a baseline view of how governments are using social media—and the results they’re seeing—we polled the GovLoop community of government professionals on a variety of topics.
Marketing mistakes happen to everyone, but there are steps you can take to avoid them. Follow these tips for better email marketing, content promotion, and social media outreach.
No matter how well you’ve crafted a story, if you’re not triggering a dialogue, your messaging might not be meeting its full potential.
The media is paying more attention to corporate crises. Set the social media tone early so you can steer the ship instead of sinking it.
256 characters can do a lot of damage in a tweet. One tarnished Air Force image and another got celebrity fired. What can you learn from these mistakes?
Social media has revolutionized the way people react to crisis situations, especially the way organizations structure their crisis communication plans.
Here’s why you should consider disconnecting from social media.