Continuing my review of federal agency/department use of social media, this week I’m looking at Twitter (missed the Facebook review last week? Check it out here). After reviewing more than 100 Twitter feeds, I learned a lot. Some agencies tweet too much. I know a lot of that is personal preference, but I find itRead… Read more »
Facebook, Twitter, Instagram, Snapchat, Tumblr – these social media giants are just a few on a growing list of social networking platforms sprawling across the internet. Millions of people across the world use social media websites to connect, share and interact with others. According to a Pew report, 92 percent of teens in America todayRead… Read more »
Federal agency and department presence on social media varies widely—some have multiple accounts on various platforms while others have just a page or two that is updated infrequently. I wanted to find out what makes some sites more useful than others, so I set out to look at as many federal social media pages asRead… Read more »
So this is going to be the fifteen millionth article on the subject. But I don’t care, and you should read it. Because it will make you look like less of an asshole for the rest of your life. Isn’t that worth five minutes? Here goes: 1. DO NOT SEND MASS EMAILS EVER unless thereRead… Read more »
I won’t bury the lede: after five-and-a-half years, I have left the IBM Center for the Business of Government. Starting on Friday, I will be the Social Media Director for the American Association for the Advancement of Science. During this brief interregnum, I have jury duty, which I find very satisfying. One of the reasonsRead… Read more »
What do you think of first when someone says social media? Is it brand awareness or customer service? Is it Facebook or Twitter? But, do you think of TEAMWORK? Teamwork might be a term that is often tossed casually into the modern business discourse. We speak of teamwork in terms of leadership, employees’ engagement,Read… Read more »
This week, the popular self-publishing platform Medium becomes officially available to federal agencies. Hold up. Medium is not just a publishing platform. It’s social media. It’s a community. It’s a writing tool. It’s a story distribution network. It’s a content management system, or CMS. It’s not a CMS. It’s journalism. It’s a blog. It’s a magazine. It’s a publication. It’s aRead… Read more »
Cisco, Qualcomm, Intel, SAP, and IBM have “Smart City” programs that promise to solve urban problems, involve citizens, conserve energy, and launch cities into a new “digital” future. Their marketing and technology expertise would have us believe that no city could run faster, better, and cheaper without more technology. Cisco has committed to create aRead… Read more »
By Josh Delung, ICF International Every day, it’s estimated between about 300 and 600 new apps launch in Apple’s App Store alone, not counting other storefronts such as the Google Play store for Android devices. There’s a similarly overwhelming deluge of social networking sites that seem to emerge for some new niche each week. It’sRead… Read more »
By Jessica Havlak, ICF International It’s not so hard to think up fun ideas that we think might engage our audience… but who knows better than they what will be appealing? I’ve found that the best way to create engaging, relevant content is just to pay attention. Listen to what your community is talking about, and designRead… Read more »