Posts By Steve Radick

The Hierarchy of Needs for Social Media Evangelists

This post originally appeared on my external blog, “Social Media Strategery.” What do you need from your job to succeed? Good salary? Short commute? Work/life balance? Everyone has their own dealbreakers and must-haves – what’s important to one person may not matter to another. These variables differ greatly from profession to profession too. I rememberRead… Read more »

The Social Media Resolutions I Want You to Make

This blog post originally appeared on my blog, “Social Media Strategery.” Ugh – the phrase 2011 social media resolutions returns more than 12 million search results on Google and I find most of them totally insufferable. Let me guess – in 2011, you resolve to “blog more often,” “double the number of Twitter followers youRead… Read more »

The “New Media Director” Position is Just a Means to an End

This post originally appeared on my external blog, “Social Media Strategery.” In 2010, the position of “New Media Director” within the government has become almost commonplace. From governors to senators to Departments and Agencies, now you can attend a GovUp and leave with more than a dozen business cards, all containing the title of NewRead… Read more »

The Career Path of the Corporate Social Strategist: An Introspection

This post originally appeared on my primary blog, “Social Media Strategery.” “The Social Media Strategist must choose one of two career paths – build proactive programs now…or be relegated to ongoing cleanup as social media help desk.” Not surprisingly, Jeremiah Owyang and the Altimeter Group have put together yet another thought-provoking report chock full ofRead… Read more »

Activating Your Social Media Second Team

This post originally appeared on my external blog, “Social Media Strategery.” Who gives that big social media presentation if you can’t make it? If you get pulled into another big project and can’t take on that client meeting, who do you send in your place? If you’re on vacation, who picks up where you leftRead… Read more »

Make Sure Your Social Media Evangelists Feel the Love

This post originally appeared on my external blog, “Social Media Strategery.” While writing my last post, I got to thinking about all of the conversations I’ve had with the talented, ambitious, entrepreneurial colleagues I’ve gotten to know over the last few years. Most of these individuals serve, in some fashion, as social media evangelists –Read… Read more »