There aren’t any steps. I’ve never really liked “STEPS” lists, because they are too generic (unless you are putting together the Space Shuttle, or something like that). It is as if they will take you to the holy grail. Steps imply that they must be done in order – in sequence. Yet each community isRead… Read more »
If you are an agency, organization or individual that has made use of customized Twitter backgrounds to share contact info, expanded “about me,” Facebook URLs and more in the left-hand side of the Twitter.com profile page, then the roll out of “New Twitter” may leave you with some additional work to spruce up your page.Read… Read more »
A few days ago, a colleague asked for help with a predicament common in Gov 2.0 circles: how to educate her colleagues, managers, and clients to rely more on a project wiki and less on e-mail? (Broadly defined, a “wiki” can be as simple as a folder or set of folders on a shared hardRead… Read more »
Yesterday, I posted a slide deck about “Social Media: Time Saver or Sucker?” from my talk at a National Conference of State Legislatures (NCSL) professional development event. Well, I was busy at the event and also presented on marketing and leading Millennials. Below is that deck: 9 Rules of the Road to Reach Millennials ViewRead… Read more »
Three Years of Social Media: Marketing Lessons Learned By Leonard Sipes and Timothy Barnes This is the seventh article in a series on podcasting and social media. The purpose is to explain social media and to attempt to “cut through the clutter” and offer an understanding of effective methods. We were one of the firstRead… Read more »
*********************************************************************** Not a Govloop Member? 30 Secs & Free to Join for Great Info & Perks *********************** This past week, I presented at a professional development event for the National Conference of State Legislatures (NCSL). The title and description was: Time Savers or Time Suckers? Are Twitter, Facebook, UStream and Ning worth your time? StatisticsRead… Read more »
A new analysis of government Twitter accounts in San Francisco shows that the most interactive are also the most influential. Of the 35 accounts surveyed last week (excluding political accounts by elected officials and inactive accounts), 11 are graded either above 99 by TwitterGrader, or above 20 by Klout, two of the most trusted TwitterRead… Read more »
In the political world there is a fascinating trend. Those who complain tend to use social media the most effectively. By those who complain I mean those who are NOT in power: 1. Barack Obama (the candidate, NOT the president). He used social media to engage and empower the masses unlike any modern presidential candidateRead… Read more »
Last week, GovLoop highlighted the Power IT Down Day as our Project of the Week, and invited GovLoopers to shut off their computers and other equipment on Friday to save money and energy. This week, we continue the theme by higlighting the Department of Energy’s Energy Empowers initiative. Learn more below! 1. What is EnergyEmpowers.gov?Read… Read more »
I’m helping out a friend as he is getting his government agency into communicating using social media. There is a series of steps I’m helping him with in the research phase and thought I’d share. Would love to here others. Prequel – What are you trying to do? – (*From Gwynne Kostin comments on originalRead… Read more »