What Does the Data Say? Evaluating Social Media
Part of an effective social media presence is evaluation, so that you can determine whether or not your strategy is working and how to tweak it to accomplish your goals.
Part of an effective social media presence is evaluation, so that you can determine whether or not your strategy is working and how to tweak it to accomplish your goals.
Advanced degrees, training, learning conferences: these are all good and should be part of your professional development. They just shouldn’t be your first call for help when you have to solve problems at work. So today I’m going to discuss three ways you can solve a lot of challenges without having to do everything on… Read more »
Are you thinking about incorporating social media into your communications strategy? Already have it and are wondering if you’re getting enough return on that investment? Social media is a great way to reach a wide range of people or a niche audience. However, it also requires a strategic approach. It’s not enough to simply be… Read more »
Storytelling predates the written word. Storytelling predates hieroglyphics and it even predates Twitter – seriously. The first orators used storytelling to inform, engage and entertain. But even with all that history, effective storytelling remains elusive for many. One of the reasons the art of storytelling has fallen to the wayside is the emergence of technology.Read… Read more »
Frontline managers should be responsible for the staff’s level of involvement. Leadership has to figure out what motivates employees.
The lighthearted film included everything from the complex office dynamics, teamwork, to inter-generational communications and collaboration that offered a few stark similarities to the federal workforce today.
As communications professionals, we have a never-ending thirst for images that support the public affairs products we create. Below I’ve created a list of nine websites that provide royalty free images. Many of these sites allow unrestricted use of their images. In short, you often can use their photos as you please, as long asRead… Read more »
“It’s part of life to have obstacles. It’s about overcoming obstacles; that’s the key to happiness.” – Herbie Hancock System updates..upgrades…capabilities…permissions. I prefer not to hear those terms anytime soon. I met with some tech-savvy staff every day this week. I have not reached the finish line, but I am closer to my goal. MyRead… Read more »
In the digital age, where a 140 character tweet can be considered news, the art of storytelling has been lost. To make matters worse, government has been hit with a double whammy of poor public support and complicated processes and procedures. How easy is it for you to explain your job to a friend at… Read more »
We’ve all said at some point we wish that we had more time in the day. Chances are we would put more on our plate and complain about the same issue. Time is a commodity. Everyone has 24 hours in a day-how you spend them makes the difference. Invest some of my spare time workingRead… Read more »