As a government agency, serving your stakeholders is at the core of your mission. You have information that your citizens need, and it’s your job as a communicator to get it to them. But getting the right information to the right people at the right time isn’t as simple as sending a letter anymore. WhileRead… Read more »
The goal of social media is to turn customers into a volunteer marketing army. –Jay Baer Just a few years ago social media was seen as an adolescent playground. Selfies, Facebook pokes, and pointless status updates created what seemed to be a cesspool of millennial playtime. Times have changed. If you don’t have an ongoingRead… Read more »
Originally Posted on Comm2Point0. By Dave Worsell, Director of Government Solutions at GovDelivery Europe. Every journey starts somewhere. The easier the first step the faster it becomes to reach the destination. Here at GovDelivery we know we aren’t the final destination and we definitely aren’t one of the many distractions along the way. However, weRead… Read more »
A special edition of GovLoop’s DorobekINSIDER today. We’re LIVE! We meet every month with the simple idea, get smart people together and share ideas because we believe that the real power of information comes when it is shared. Better data means better customer service. Consider the way Amazon uses your purchasing history to suggest itemsRead… Read more »
“Hey Sisyphus. That’s some rock you’re pushing up the hill!” Don’t you just feel like that some days? Pushing a rock up hill, hoping it doesn’t roll back down on you? Just to clarify, in the original myth, Sisyphus was condemned for eternity to push a boulder up the hill and having it roll down,Read… Read more »
In 2009, the U.S. Department of Interior (DOI) had to face an unsettling fact: when it came to generating stakeholder engagement, the old way of doing things just wasn’t going to cut it anymore. After conducting research, DOI realized that despite being a federal agency with a huge stakeholder base and a wealth of importantRead… Read more »
At this year’s annual Digital Communications Tour stop in Washington DC, officials from three government agencies presented to hundreds of their peers on the latest innovations in digital communications in federal government. Below is a snapshot of part of the panel session with Alan Levy, Chief Web Officer at the Federal Deposit Insurance Corporation (FDIC)Read… Read more »
Engagement is the name of the game in 2014. According to a recent GovDelivery survey of local, federal, and UK government agencies, forty percent of respondents named increasing stakeholder engagementas their number one communications objective this year. Better communication strategies lead to better stakedholder engagement, and more importantly, better engagement leads to more mission impactRead… Read more »
It’s difficult for governments to remain effective when the support of citizens evaporates. History is littered with failed states, civil wars and insurrections resulting from society’s loss of trust in their rulers and governance systems. In authoritarian states this support is often built on fear, coercion and control, which can prove to be very fragileRead… Read more »
We’re excited to celebrate Independence Day tomorrow! This week government organizations across the U.S. are sending updates to commemorate the holiday. Check out some of the messages public sector organizations have been sending (both this year and in the past) to engage their stakeholders in new ways. And don’t forget to sign up to receiveRead… Read more »