Social Media

Girl walks into a Twitter conversation

This is another entirely random ‘what if?’ post. I freely admit that not the right amount of serious considered intellectual thought has gone into this. But. What if, right, we all rotated Chief Executives every few years or so? I can’t quite remember how it started and finding the conversation would be difficult, but IRead… Read more »

Don’t Confuse the Genre for the Medium

Neal Ungerleider wrote a a funny piece on Fast Company about the State Department’s new Tumblr blog this morning, including a few suggestions on how the State Department could be more Tumblry by jumping on some of Tumblr’s most popular trends. It’s a great piece of writing, and it also says exactly what I wasRead… Read more »

Recruitment 411: Don’t talk about it, tweet about it.

Thanks to Twitter, it’s as easy to keep up with your favorite celebrity as it is to stay in touch with your best friend. An estimated 200 million users send more than 65 million tweets every day. These days, if you want people to talk about it, you should tweet about it. Our Twitter approachRead… Read more »

Managing the Social-Media Paradigm Shift: Ride the current, or be swept aside

Everyone who’s ears have been assaulted with talk of “paradigm shifts” can thank Thomas Kuhn, author of “The She Structure of Scientific Revolutions.” I’ve often wondered why that phrase beguiles so many consultants and technology cheerleaders, and it’s a shame that it has, because in the glare of that overexposure, we may have blinded ourselvesRead… Read more »

Weekly Round-up, March 25, 2011

Gadi Ben-Yehuda No more misplaced keys (or cars, or drivers?). Government Technology has two articles–one about adding a “First Responders” layer to GIS, the other about adding bar codes to municipal inventory–that should be read against one another. Each activity can act as a force multiplier for the other. Event, LiveBlog, Stream, Needle, Praise, Recap.Read… Read more »

Social Media Training for Government: Sample One-Day Workshop

One week ago, I had the opportunity to deliver a 4-hour workshop for the Greater Los Angeles Federal Executive Board (FEB). Over the past couple years, I have delivered a variation of this “101” workshop for: Boston, Chicago and Honolulu FEBs California and Texas Certified Public Managers programs (mostly city and county employees) Federal agenciesRead… Read more »

Recruitment 411: A Tailor-made Website

Every so often, Recruitment 411 will feature a guest blogger. Today’s guest blogger is Shawn, who manages the IRS Careers website. We designed the IRS Careers website so visitors can easily find information about IRS jobs. The site includes four focus areas: pre-college, current students & recent grads, and experienced professionals, as well as peopleRead… Read more »

Recruitment 411: Social Media Melting Pot

Social Media allows the IRS Recruitment Office to communicate and network with job applicants at any time and from any place. The key to our success is integration; every tool is part of a well-oiled social media machine. By using social media, the IRS accomplishes several important goals. First, we show the IRS is aRead… Read more »