This infographic from OfficeVibe highlights statistics from several reports on friendship and employee engagement to come up with an unsurprising conclusion: we’re happier at work if we have friends there. Workdays seem shorter when we can take a break to laugh with a friend at the water cooler. The organization as a whole seems moreRead… Read more »
The Plain Writing Act of 2010 and Executive Order 13563 both require that we communicate clearly, accessibly, consistently so that government information is easy to understand. The principles of plain language help us provide universal access to government information, for many people. We’re told to “write for average comprehension,” when we use those principles. So,Read… Read more »
Starting out on the right foot with your audience is critical to earning their trust and securing your relationship with them.
Millennials are sometimes referred to as the “look down” generation. The assumption is no matter the time or place, our eyes are fixed on a hand-held device. And this comes at a great risk, as some do this while driving, jeopardizing pedestrians and other drivers’ safety. Hearing these stories, parents shake their heads and wonderRead… Read more »
Once upon a time engaged meant going from single to partnered. Or it meant a variation of being busy – for better worse. These days engagement is such a buzzword in business-speak that it oversaturates our workplace communications. And this engagement isn’t a romantic proposal; it’s a request for our undivided attention. Is asking forRead… Read more »
BORING! That’s the description I would give of most webinars or e-learning courses. The content is often tedious. The moderators like to impersonate Ben Stein’s vocal drone. And the slides decks are covered in text. What’s even the point of listening to a training if you could just read the slide deck? But virtual trainingsRead… Read more »
In football, the distance the kicker kicks the ball is irrelevant if he doesn’t aim for the field goal. The same goes for an email campaign. Establishing solid goals and developing a testing strategy comprise a winning game plan for an email campaign.
We have heard the federal government engagement refrain so many times; we can repeat it in our sleep. It goes something like this according to engagement consultants Lior Arussy and Ed Murphy. Management says: • Let’s do an engagement survey. • We need hard data. • Let’s share the data with employees; they will knowRead… Read more »
If you set only one professional new year’s resolution, consider making it this: to improve your organization’s email effectiveness as early as Q2 2015. Whether you’re new to the world of email marketing or a seasoned professional, whether email is a small part of your job description or you run a team dedicated to email… Read more »
Imagine knowing that you are not the person that others seem to think you are. A true impostor. Like Ravi Desai, who persuaded Slate.com via e-mail that he was actually “Robert Klingler”, “North American head of BMW”. Slate published two articles by “Klingler” before alert readers pointed out that they could find no references toRead… Read more »