Free use of social media across a whole company – it’s not a concept everybody agrees is productive. But where I work, it’s helping us to achieve some of our organisational values of openness, trust, teamwork and flexibility. I speak about this very often with people interested in the approach taken where I work, MonmouthshireRead… Read more »
Did anyone else notice that Flickr’s redesign propelled it in the direction of looking exactly like Facebook would look if images were the only content type? I am not denying that Marissa Mayer has brought an incredible amount of fresh ideas and new strategies to reinvigorate Yahoo and at the very least to keep itRead… Read more »
NOTE: This post is sponsored by the Federal Communicators Network (FCN) Many feds are not fond of the press. In nightmares, feds worry about the programs they steward ending up “on the front page of the Washington Post,” with program weaknesses perhaps magnified by inaccurate reporting. However, as a government communicator it may be yourRead… Read more »
[cross posted from blog.recovers.org] Waldo Canyon Fire photo by @kittlent “If you are available to do so, can you come into the joint info center for a bit to help me with few SM (social media) issues.” Those words called me in for a five-day stint as the official Twitter voice for the Waldo CanyonRead… Read more »
An international digital marketing agency today rated Chicago the 5th most socially connected city during Big Data Week. Bloom Agency UK rated Cook County’s “CHGBigDataWeek” Twitter account the number one social media influencer of the event and “@ToniPreckwinkle” was rated number three in influence. Click here to read the full report During the recent BigRead… Read more »
I was struck this weekend by a beautiful metro car ad featuring the Partners in Preservation campaign to support 24 historical places in the DC metro area. My interest was naturally piqued by the combination of historic sites (I love history, worked for a museum) and social media engagement (I may or may not beRead… Read more »
Social Media is being utilized to improve citizen engagement in a number of agencies. Our guide, The Social Media Experiment in Government: Elements of Excellence Highlights the new and exciting ways that agencies are accomplishing this. If you haven’t done so already, I would recommend taking a look at this guide and see the experimentationRead… Read more »
I get asked regularly for successful examples of using social media, so here’s one. Forty years ago, EPA hired photographers to capture our world, with a special focus on environmental issues. That was the Documerica project. For the past two years, EPA has invited everyone around the world to repeat that effort, sharing photos withRead… Read more »
On April 17th, Chris Dorobek was joined by a panel of professionals to talk citizen engagement on this month’s DorobekINSIDER LIVE. In the conversation with Dr. Ted R. Smith Chief Innovation Officer, Louisville Metro Economic Growth & Innovation, they discussed how the issue is not starting a conversation with the public, but rather having agenciesRead… Read more »
This post originally appeared on my external blog, Social Media Strategery. While it’s focused on private sector brands, these ideas can easily be applied to public sector entities as well. My last post criticized the content that a lot of brands share via social media – the incessant begging for likes and shares, the linkbaiting,Read… Read more »