The details: We’re looking for 15 (or more!) great GovLoop voices to blog once a week for the GovLoop community for three months starting in late April. We want you to write about subjects you think are important — from experiences at your agency, to the way big data is impacting your job, to tips… Read more »
Anyone ever hear of a guy called Ghandi? Even without a hashtag he might be on to something with this one: “Be the change you wish to see in the world.” It’s interesting to me how someone perceived as passive can actually be pretty confrontational in that this is a direct call-out to everyone who… Read more »
Sometimes change can be difficult for agencies and organizations to embrace (especially when the change is centered around technology and/or public image), so you may need to do a little prep work to ensure you’re ready for the conversation about updating your email strategy. Here are six steps to broaching this subject with the powers-that-be.
In today’s communications world, you simply can’t ignore the global reach of the Internet, regardless of your industry. The vast majority of organizations — including those without physical offices — benefit from, and are becoming increasingly dependent upon, a strong international presence to communicate and connect with their communities. Every communications professional must face theRead… Read more »
The world can now peek under the dashboard of U.S. government websites—an analytics dashboard, that is. A new site, analytics.usa.gov, shows a live, aggregate view of the Google Analytics data for many federal government websites. The site also links to the open source datasets that run behind the analytics dashboard, should you be in a tinkering mood. The most impressiveRead… Read more »
My team helps support creative practice in the Scottish Government: encouraging and equipping staff to come forward with, and implement, ideas that will improve our corporate systems and our policy making. Sometimes what we do can seem a bit like magic. We come in, sprinkle a bit of fairy dust over a problem and ‘hey presto’,Read… Read more »
To create infographics, it used to be that you needed some intense skills with Adobe Creative Suite or the budget to hire a designer. Working with a professional designer still has its advantages, especially if your infographic project is complex or if you don’t have any talent for visual design. However, if you want to create your ownRead… Read more »
By Elizabeth Kiken, Teena Hampton, and Annette Picon When media planning is done well, media selection is based on big data through syndicated research surveys. All people want media to reach the right audience. And some companies know who their audience is, while others may be surprised to find out who their audience actually isRead… Read more »
Amazing! Time certainly has flown by, as a GovLoop Featured Blogger. But, as they say, ‘all good things must come to an end’. I will certainly miss sharing both experiences and lessons learned over decades, as well as the insightful feedback some of you have left me. Following is a series of ‘random thoughts’ coveringRead… Read more »
I’m going to go out on a limb here and say that the average citizen feels like they don’t know what the hell is going on in Washington. I feel fairly confident in drawing this conclusion because every time, or nearly every time I talk to someone outside the Beltway they say something like thisRead… Read more »