I get it. I finally, finally get it. Brand does not live in the artifacts of the brand. The symbols. Brand does not live in the brain of the consumer. Nor in his or her heart. The brand does live in the human interactions that surround it. We have been thinking the wrong way for soRead… Read more »
Now is the time to determine which email metrics you will need to analyze to ensure you’re effectively measuring performance and moving the needle toward your goals. In this post, we’ll identify the top five email metrics to continually track and why they are important.
Full disclosure: I came into work today a little grumpy. It’s Monday and that’s pretty much just the way of the world. But, this Monday is particularly challenging because it’s one of the first days after the start of Daylight Saving Time. My body clock is still off and I’m definitely feeling the effects ofRead… Read more »
If you do your job and do it well, you get rewards – better pay, a bonus, or a promotion. If you don’t, you get punishments – like a bad review or docked pay. Sound familiar? The “carrot-and-stick” approach to motivating employees is a venerable part of a manager’s toolkit, and most of us have experiencedRead… Read more »
So what I did, I reverse engineered my work and figured how to back things off like in a project management schedule and then re-established my own goals to complete actions on a monthly or quarterly basis so I could manage my own workload better.
Ran across this comment I posted to GovLoop on April 22, 2013, that was picked up by the Washington Post with a mention. Nearly two years later the principles still hold up pretty well. It’s a free country, everybody has freedom of speech, and it is statistically impossible that you will agree with every singleRead… Read more »
Investors were taking a breather midweek after sending the Dow Jones Industrial Average and S&P 500 to record closes on Monday and it looked as if we were going to see another flat week for stocks. However, stocks hit a wall on Friday and retreated after the strong jobs report was released as the bigRead… Read more »
This notion of the best places to work is getting plenty of attention these days in the human capital space. NASA was hailed as the best place to work in the federal government for the last 3 years by the Partnership for Public Service based on its Best Places to Work in the Federal GovernmentRead… Read more »
Organizations innovate for customers, but customers don’t think about innovation. In a digital world, customers think about ease and convenience, speed, security. Citizens care about receiving what they were promised. And in government, that means many things to many people. So if innovation means doing something different to add value for customers, what does itRead… Read more »
A wise man once said, “You can only know where you’re going if you know where you’ve been.” This wise man is none other than the esteemed and renowned British Science Historian, James Burke. When I think of this saying, the communications geek in me thinks about the vast journey the communications field has takenRead… Read more »