Posts Tagged: design

Design Thinking For Evolving Solutions

Design thinking is shaking up how top innovators do business. But it is not a new flavor of the month — it has been practiced for decades. You can benefit from design thinking no matter what your background or field.

5 Tips to Make Your Documents Visually Appealing

In the government, we circulate thousands of documents each year. The purposes of these documents vary from helping people apply for services to informing the public about new regulations. But, let’s be honest. The government is not known for disseminating easy to read documents. Fortunately, that is quickly changing as agencies are realizing that to… Read more »

Exploring the Role of the Big “D” Designer in Government

A few weeks ago, I wrote a blog arguing that everyone designs. In that post, I talked about how those of us with little to no design experience are still designers (just little “d” designers), as we work to improve situations and experiences around us. Big “D” Designers, on the other hand, are those individualsRead… Read more »

4 of the Biggest Logo Flops by Government

New logos are far from easy. Government agencies may feel like they have it easier than global brands are so closely tied with their logos. In our online, social, attention-strapped world, a strong, memorable logo can help an agency connect with constituents, gain credibility, and accomplish its goals. A well-conceived, beautiful logo and a thoughtful process that makesRead… Read more »

The Promise of Design Thinking

“The desire to bring new ways of thinking into government is like an insurgency,” said Joshua Marcuse, Senior Advisory for Policy Innovation at DoD. One of those ways of thinking is design thinking, also called human-centered design (HCD). To learn more about design thinking, we spoke with Zvika Krieger, Director of the Strategy Lab atRead… Read more »

3 Tips for Designing Better Forms

This is the second installment of “Build Better Forms,” a series in which we review online government forms and suggest some improvements. As we discussed in our first post, a clear and intuitive form reaps many benefits: lower data processing costs, fewer support requests, higher completion rates, and greater citizen satisfaction. Let’s run through threeRead… Read more »