Continuing my review of federal agency/department use of social media, this week I’m looking at Twitter (missed the Facebook review last week? Check it out here). After reviewing more than 100 Twitter feeds, I learned a lot. Some agencies tweet too much. I know a lot of that is personal preference, but I find itRead… Read more »
Facebook, Twitter, Instagram, Snapchat, Tumblr – these social media giants are just a few on a growing list of social networking platforms sprawling across the internet. Millions of people across the world use social media websites to connect, share and interact with others. According to a Pew report, 92 percent of teens in America todayRead… Read more »
Federal agency and department presence on social media varies widely—some have multiple accounts on various platforms while others have just a page or two that is updated infrequently. I wanted to find out what makes some sites more useful than others, so I set out to look at as many federal social media pages asRead… Read more »
So this is going to be the fifteen millionth article on the subject. But I don’t care, and you should read it. Because it will make you look like less of an asshole for the rest of your life. Isn’t that worth five minutes? Here goes: 1. DO NOT SEND MASS EMAILS EVER unless thereRead… Read more »
What do you think of first when someone says social media? Is it brand awareness or customer service? Is it Facebook or Twitter? But, do you think of TEAMWORK? Teamwork might be a term that is often tossed casually into the modern business discourse. We speak of teamwork in terms of leadership, employees’ engagement,Read… Read more »
By Josh Delung, ICF International Every day, it’s estimated between about 300 and 600 new apps launch in Apple’s App Store alone, not counting other storefronts such as the Google Play store for Android devices. There’s a similarly overwhelming deluge of social networking sites that seem to emerge for some new niche each week. It’sRead… Read more »
Last week, the Office of Personnel Management (OPM) announced that “sensitive information” on 21.5 million personnel was stolen from their systems. Today, OPM announced additional information about the recent cyber incident Learn more: http://t.co/YrWkqJKyYO. pic.twitter.com/46pLmaWMxJ — Beth Cobert (@CobertFormerOPM) July 9, 2015 Soon after this “enormous breach” (so said FBI director James Comey) was announced, OPMRead… Read more »
By Jessica Havlak, ICF International It’s not so hard to think up fun ideas that we think might engage our audience… but who knows better than they what will be appealing? I’ve found that the best way to create engaging, relevant content is just to pay attention. Listen to what your community is talking about, and designRead… Read more »
Although social media can no longer be considered a novelty, many organizations (especially small- and mid-sized groups) are still trying to figure out whether and how to leverage it as part of their marketing, branding, public relations, customer service, and revenue-generating efforts. In conjunction with those determinations, they must also figure out the best approachesRead… Read more »
Meeting someone once at a networking event won’t do much for you if you don’t follow up with them afterwords – yet you’d be surprised how few people actually do make the effort. These days we have no excuses, with great tools like LinkedIn making it simple to keep track of – and keep in touchRead… Read more »