Posts Tagged: Connects

Agencies Under Scrutiny to Provide Better Customer Service

Providing the highest level of customer service is paramount for any industry. For the federal government – whether it’s the I.R.S or the Department of Veterans Affairs – a diverse audience of citizens, military personnel and other government employees make the requirements of good customer service more complex than in other businesses. A new bipartisan… Read more »

Open Government Data Conference: Research Should Drive All Open Data Initiatives

Monica Mayk Parham, Marketing Director, Market Connections, Inc. I’ve been attending the International Open Government Data Conference, sponsored by Data.gov at the World Bank this week. We’ve seen quite a few advanced uses of open data in both domestic and international contexts. Kenya shared their open data initiative, which has steadily gained interest since its… Read more »

Political Leaders (Sort of) Address Changing Face of Government Business

Last month, I had the pleasure of attending a Tech Town Hall hosted by the Northern Virginia Technology Council (NVTC) and Microsoft. The event brought together Virginia U.S. Senate candidates George Allen and Tim Kaine, along with a number of business leaders like Jim Sheaffer, President, North American Sector, CSC; Dendy Young, Managing Partner, McLean… Read more »

Q&A: Robert Derby of Sage Communications Discusses Why Agencies Like GSA Need Targeted Marketing to Save Taxpayer Dollars

As government agencies are continually under the microscope when it comes to the most effective use of taxpayer dollars, it is critical to make sure that all marketing efforts are targeted and offer the most ROI. The editorial team of FedConnects recently connected with Robert Derby, Senior Vice President, Branding and Marketing Communications at Sage… Read more »