How Can Government Agencies Express Grief Over Celebrity Deaths?

Should your government agency or public service organization even speak up about a celebrity death? If you decide to share, how can you do so tastefully?

Increasing Engagement Through Your Digital Presence

As citizens demand greater engagement with their government, agencies are working to improve their digital presence to provide a citizen-centric experience. In Tuesday’s webinar, state and local government leaders and industry experts talked about the successful digital strategies employed by Louisville and the state of New York.

4 Ways to Convince Your Colleagues to Broaden Their Definition of Customer

Technology has made it easier and more efficient than ever to reach the public, so continue working with your colleagues to connect more people to their work through dissemination. Every day, go to work thinking about your customers and how you can do a better job on their behalf.

Encouraging and Sustaining Innovation in Government for the New Administration

Disciplined and replicable models of innovation will help new leaders drive better customer service, increase citizen engagement, deliver efficiencies and improve outcomes.

What Government Fiction Can Teach Us About Plain Language – From the Big Short to the West Wing

You may not realize it, but your favorite fiction or shows can also teach us a lot about effective government communications, and more specifically about plain language.

Government Goes to Market: Why Public Relations isn’t Enough

By taking traditional marketing concepts into account – like R.O.I. and advertising – government agencies and the communities they serve can benefit from real investment in dollars and attention.