By Josh Delung, ICF International Every day, it’s estimated between about 300 and 600 new apps launch in Apple’s App Store alone, not counting other storefronts such as the Google Play store for Android devices. There’s a similarly overwhelming deluge of social networking sites that seem to emerge for some new niche each week. It’sRead… Read more »
Ever wished you could do your work from your own iPad instead of a work computer? Or wanted to get an electronic signature instead of filing hard paperwork? Maybe even send inspection reports remotely from your phone or tablet? If you’re in the private sector, these sorts of workplace mobility functions are likely old newsRead… Read more »
Jekyll and Hyde are often cited as the textbook description of split personality disorder – the nice Dr. Jekyll and the evil Mr. Hyde. And while most people don’t have a secret evil side as disparate as the character’s penned by Scottish author Robert Louis Stevenson, most people do have a hidden side. More often than not thoughRead… Read more »
By Bethany Gardner Thinking about creating a SMS or text-message based mobile marketing campaign? You should be! Mobile marketing is accelerating at a rapid pace. 90% of US adults own a cell phone, and of them, 81% use their cell phones send or receive text messages. Young people are particularly mobile savvy; Americans between theRead… Read more »
User experience is greatly affected by the devices people use: phones, game consoles, TVs, ‘phablets’, tablets, desktops, and now, wearables. Recognizing the importance of mobile devices, Google seeks to make the Web friendlier for mobile users, and it recently announced that: “Starting April 21, we will be expanding our use of mobile-friendliness as a rankingRead… Read more »
There’s pretty much an app for everything these days. And that on-the-go accessibility to the information you need has slowly been creeping into federal and state government over the past few years, driven in part by a presidential memo encouraging a federal digital strategy and contests encouraging app developers to come up with creative newRead… Read more »
‘Tis the Valentine’s Day season, and I’m feeling the gov love – and gov seems to be feeling it, too. Lately, there have been a great number of efforts by the government to make citizens’ lives easier. These programs and initiatives push the boundaries of what government is generally seen to do for its peopleRead… Read more »
Use this checklist of email design best practices to deliver messages that are not only tailored to your audience, but also look professional, function properly, and capture the attention of increasingly-busy and multi-device-connected constituents to invite opens, attract clicks, and inspire action.
By Cathy Thomas Stop with the task-based approach Have you ever been approached by a client who wants a mobile app but does not have specific requirements, just general goals? That can be a daunting challenge. With mobile apps, ideally there should be opportunities for user interaction and touch gesture feedback beyond simply navigating aroundRead… Read more »
Imagine a world in which you’re driving to work one day and get rear-ended. It’s completely the other person’s fault. You both pull over and you quickly get out your phone. You navigate to an online form, fill in your information, tag your GPS location, snap a picture of the damage, and hit submit. TheRead… Read more »