Posts Tagged: FedConnects

Mapping a Customer’s Journey: An Exercise to Benefit Any Business Selling to Government

As the D.C. business community is dealing with many challenges these days, it is always good to keep all of your customer service capabilities as sharp as possible. With fewer dollars to chase, the competition is getting very stiff and contractors need to embrace new ideas for keeping government customers happy. I recently had theRead… Read more »

BYOD Toolkit Reinforces Need for Rapid and Agile IT Solutions

The new BYOD guidance required under the Obama Administration’s Digital Government Strategy released last month encourages agencies to allow personal devices and smartphones at work. While not mandatory, the new guidance – created by a digital advisory group that worked with the Federal Chief Information Officers Council – lays out key considerations, as well asRead… Read more »

Incumbent Contractors: Never Assume Success When Re-Competing

here was a time when incumbent contractors had the luxury of assuming they would win a re-compete. This mindset was often founded upon the organic, year-over-year growth that had become common over the past 10 years. Unfortunately, contractors no longer have the luxury of basing their business development strategies on assumptions. Just because a governmentRead… Read more »

GAO Report Signals Opportunity for Contractors in Agile Software Development

Applying agile software development methods to IT projects has been a hot topic as of late at the Government Accountability Office (GAO). The agency recently unveiled a report highlighting its 32 tips for applying agile development to help improve how the federal government will develop and implement IT infrastructure projects. Specifically, these tips focus onRead… Read more »

Agencies Under Scrutiny to Provide Better Customer Service

Providing the highest level of customer service is paramount for any industry. For the federal government – whether it’s the I.R.S or the Department of Veterans Affairs – a diverse audience of citizens, military personnel and other government employees make the requirements of good customer service more complex than in other businesses. A new bipartisanRead… Read more »

Open Government Data Conference: Research Should Drive All Open Data Initiatives

Monica Mayk Parham, Marketing Director, Market Connections, Inc. I’ve been attending the International Open Government Data Conference, sponsored by Data.gov at the World Bank this week. We’ve seen quite a few advanced uses of open data in both domestic and international contexts. Kenya shared their open data initiative, which has steadily gained interest since itsRead… Read more »

Political Leaders (Sort of) Address Changing Face of Government Business

Last month, I had the pleasure of attending a Tech Town Hall hosted by the Northern Virginia Technology Council (NVTC) and Microsoft. The event brought together Virginia U.S. Senate candidates George Allen and Tim Kaine, along with a number of business leaders like Jim Sheaffer, President, North American Sector, CSC; Dendy Young, Managing Partner, McLeanRead… Read more »

Is the Sky Falling on Government Contractors?

In many ways, the government contractor community is in a state of uncertainly with pending budget cuts in this austere environment. When reading the news, it often feels like Henny Penny is doing all of the reporting and the outlook is very dire. But is the sky actually falling? Market Connections will be releasing thisRead… Read more »

Q&A: Robert Derby of Sage Communications Discusses Why Agencies Like GSA Need Targeted Marketing to Save Taxpayer Dollars

As government agencies are continually under the microscope when it comes to the most effective use of taxpayer dollars, it is critical to make sure that all marketing efforts are targeted and offer the most ROI. The editorial team of FedConnects recently connected with Robert Derby, Senior Vice President, Branding and Marketing Communications at SageRead… Read more »

Are Government Contractors Doing Enough to Differentiate Themselves?

Without a doubt, the next 12 to 24 months will be a period where government contractors need to be even more competitive – chasing after fewer and smaller contracting opportunities. Many are already seeing this as a particularly challenging time. As the market for winning new contracts and holding on to existing ones becomes moreRead… Read more »